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The exhibition "The Prodigious Shoemaker: Fairy tales and legends about shoes and shoemakers "opened last week at the Ferragamo Museum in Florence. The exhibition is based on the epic autobiography of Salvatore Ferragamo in that fashion, art and dreams are mixed in perfect harmony.

Salvatore Ferragamo's flagship store, Florence, Italy

Salvatore Ferragamo's flagship store, Florence, ItalyThe exhibition "The Prodigious Shoemaker", inaugurated just a few days after the Ferragamo Foundation have established, It is based on the life and work of Salvatore Ferragamo, a man driven by his determination to achieve his dream: create beautiful and innovative shoes that have inspired women for generations.

Wanda Ferragamo, Honorary president of the group of the leading luxury brand Salvatore Ferragamo, along with all members of the family Ferragamo, was accompanied it hosted the opening of a select group of artists – Mimmo Paladino, Alexander Berger, Mauro Borrelli, Rick Heinrichs, Liliana Moro, Annette Lemieux, Ann Craven and Frank Espinosa - who led the guests into the magical world of Salvatore Ferragamo, through installations, comics, animations, short films, stories and ancient treasures.

"We are very proud to have organized such a unique and extraordinary event" Ferruccio Ferragamo said, President of the Ferragamo Group. "We did not want another retrospective brand, but an original production to present countless works of art, specially created for the exhibition, exposed along oldest and most prestigious pieces borrowed from other museums ".

Florence, Salvatore Ferragamo Museum:

To achieve this mix of imagination, moda, arte, Myths and legends, Palazzo Ferroni has opened its rooms to the guests with a dinner special menu consisting of a "fairy tale" that included starters and dishes with fancy names: "The deer and grapes", "Snake Eyes", "Pumpkin carriage", “The gateau with boots”, "Crumble of Pulgarcito", "The Princess and the Pea" and "Peter Pan Clouds". The old palace was decorated for the occasion with floral arrangements inspired by the fantastic worlds of Peter Pan and The Wizard of Oz.

Florence, Salvatore Ferragamo Museum: "The Amazing shoemaker
Fairy Tales about shoes and shoemakers"