La marca GEOX quiere «quitarte el aliento» y ha retado a algunos de sus clientes a mantener la calma para conseguir su nueva colección de zapatos.
Yesterday, via Patri de Patricia's Blog, I discovered the Scream Challenge de GEOX in collaboration with the Red Bull racing team. Participants start with 20 pairs of shoes each and for each scream they give on the track, one of them is subtracted. Look at the video that has no waste.
It seemed to me not only a very funny idea, si no una forma completamente viral de dar a conocer la nueva colección¡Incluso sin enseñar los productos! (if you realize it, they hardly see each other). The strength of the plot mix and match makes it close to us, cash, fun and desirable. From here i want congratulate Maren, Christian y Piotr -¿ Qué clase de nombre es es? – by «tenerlos cuadrados» y no gritar ni una vez y dar ánimos a Kathrin, that he does not take any shoes home but that turns out very cute.
