Tag

The Odyssey

Beverage

Unmasking the legendary men Heineken #TheOdyssey

The other day I posted the arrival of the new Heineken ad, called The Odyssey, que me sorprendió y me engancho pero ¿Qué se esconde detrás? Estamos acostumbrados a ver anuncios totalmente ficticios y cargados de efectos especiales…. y viendo The Odyssey de Heineken podríamos pensar que sin dudo este es uno más de esas mini fábulas que nos ponen en la tele ¡pero no! como digo siempre, reality, bien

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Beverage, Campaign, Video

Heineken® tests new legendary men in #TheOdyssey

Heineken premieres global campaign ad on television, ‘The Odyssey’, in which he again tries to show that every man has a legendary side. This new installment of the ‘Heineken® Legends’ saga was shot in Barcelona and for the first time, Heineken has 20 real people in one of your ads, played to date by a single character. Taking as a starting point, is it possible that a…

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