BERHANYER emerges strongly carrying with it the essence of Elio Berhanyer and merging with the contemporary vision of Sergio de Lázaro, your new creative director.
«Collection +1 AW24/25» It is the first BERHANYER collection that, begins a journey of renewal, and not only presents exceptional garments, but it configures theparameters that define the avant-garde and modernity in the 21st century. This process seeks a deep and transcendental connection with contemporary society, marking a significant milestone in the history of the moda Spanish.
Sergio de Lázaro leads this transformation with the pillars of excellence, avant-garde and globality. Its aspirational vision seeks to placeBERHAYER on the fashion front of the 21st century. The key to this collection lies in its provocative message: «Break the labels in clothing to reconstruct a new dresscode«. This statement of intent reflects Sergio de Lázaro's avant-garde vision and his determination to challenge pre-established limits in the world of fashion..
Just like Elio Berhanyer rebuilt himself after the war, Sergio searchesevolve the vanguard de BERHANYERby reconstructing established patterns and codes. «Destroy to rebuild» is the motto that guides each step of this collection. This philosophy drives the house to challenge convention, to deconstruct established norms and make way for innovation and creativity.
With your new collection, BERHANYER not only presents clothing, but a declaration of principles. A call to action for all those seeking to explore new frontiers and challenge the established. The tissues, carefully selected, they give life to each piece of the collection. From the luxuriousPoint of lana merino to the lightness of thethat, going through the versatility ofdenim y elpopelín, BERHANYER is committed to quality and variety in its materials.
The color palette, which includes the enigmaticnegro, elpowder blue, elaquamarine green, elpumpkin and the tonesmilitary, adds depth to each design, creating apalette that balances sobriety with innovation. A reflection of modern society that is materialized in each garment, where design and functionality converge in harmony.
Además, The collection embraces a wide variety of garments; from tunics to suits, men's skirts, flared skirts, total looksunisex denim the elephant's feet, entre otros. But it is in the silhouettes where the collection truly surprises. Sergio de Lázaro has explored extremes in both the length of the waist and the flared style., introducing the innovative concept of «overevasé«. That term, coined by the designer himself, represents abreak with established conventions.
Distinguished figures have been seen parading on the catwalk, such asÁlvaro Morte, Spanish actor known primarily for roles in films and series comoThe Money Heist, reflecting the traditional image ofgentlemanthat comes back, al fin, with his family wearing a mustard tailored suit that highlights his silhouette by thearmored shoulders, lavaried pocket orientation to mark the waist, and the right angles where they have broken thelance-shaped flap. E
This new era marks a milestoneexpand into men's fashion, reflecting a more sensitive man and a woman more aware of her role in this new century. The garments become manifestations of the energy and plurality of today's society., wherethe act of dressing becomes a conscious expression and risky. The oppression on the silhouette disappears, giving way to vigorous silhouettes thatincorporate tailoring in an innovative way.
Meticulously crafted patterns, like the one built on yoke, formas goodet o twist, giving a fresh twist to the legacy of maestro Berhanyer. The old style prints 60 they reinvent themselves, fusing fabrics and elliptical shapes, creating an attractive graphic play on the patterns.
Sergius of Lazarus, after a year of collaboration with the Costume Museum in search of archives, not only pays tribute to Elio Berhanyer, but also highlights the importance of each craft in fashion design. From the seamstress to the pattern maker, each pillar contributes to the creation of clothingprêt-à-porter that transcend mere clothing.BERHANYER's mission in this new phase is not limited only to the expression of current fashion, but also embraces the noble task of safeguarding the enduring legacy of Elio Berhanyer. For this creative process, have immersed themselves in the mastery of someone who served as a true pioneer of fashion in the decades of the 50, 60 y 70. The inspiration drawn from this icon is not only an act of reverence towards the past, but a dynamic source of innovation that enriches the contemporary vision of this Fashion House.
About the brand: BERHAYER, an iconic fashion house, merges classic distinction with the most current avant-garde. Founded in 1986, The brand has left an indelible mark in the history of Spanish fashion and now in 2024, under the creative direction of Sergio de Lázaro, the house embarks on a new era, maintaining the essence and legacy of its founder while embracing modernity and innovation, committing to redefining contemporary fashion codes, fusing traditional craftsmanship with a fresh and progressive vision.
